MAGIC: Orisue – Winter 2012 Show Floor Showcase

Street wear fashion has made a drastic transition from what it used to be. Long gone (kind of) are the days of neon colors, large screen printed slogans, & all over prints. Usually provided on Tees, crewnecks & the occasional hoody. In order for a brand to survive that transition they’ve had to grow with their consumer. Orisue was on of the first brands to make the transition to a more cut & sewn look. Providing a higher quality of garments in addition to a great Tee/Hoody is mandatory now. The new season of Orisue seems to be right in line with the change that they helped encourage. A variety of materials, texture, & color combinations make make this years winter collection a nice addition to the more matured street wear connoisseur’s closet. Video interview on the way…